The Ohio State University manages over 2,000 affiliated websites — and for years, each one operated independently. Branding, design, information architecture, and navigation varied wildly from site to site. The result was a fragmented experience that didn't reflect a unified university, and left students struggling to find what they needed simply because every website worked differently.

Every decision by our team was lead by many years of design knowledge, accessibility expertise, and consideration of our audiences. When we were unsure or had two good options, we did our research to finalize a decision through usability testing, polls, and A/B testing. When a major legal accessibility deadline pushed us to get primary university websites on-brand and legally compliant, I helped lead that effort. I also was part of the lead team planning our transition from Adobe XD to Figma. I piloted the software, evaluated what different user roles could access, and helped determine the right plan for the university's needs. This summer, I'm attending Config — Figma's annual conference — to explore large-scale design system management, AI integrations, and token workflows, and bringing those insights back to the team.

Since launch, BUX has become the standard that university departments follow when updating or rebuilding their websites. As units come to us ready to modernize, I work with them directly to ensure their sites align with the system — on brand, accessible, and consistent. While many websites are still in the process of transitioning, the impact is already clear: Ohio State's web presence is beginning to feel like one university. BUX is a long-term investment, and the work of scaling it continues.